Launch Your Pharmaceutical Sales Career with the PRC®

  • Obtain real, actionable knowledge

  • Gain an advantage over your peers

  • Analyze and communicate pharma industry data

  • Master professional ethics and industry codes of conduct

PRC Certification Badge - Pharmaceutical Representative Certification

All ACMA programs are accredited by the International Accreditors for Continuing Education and Training / American National Standards Institute (IACET/ANSI)

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What is the Pharmaceutical Representative Certification (PRC®) program ?

Watch a quick 1 minute video and get the full 360 degree view of the PRC program

Why the Pharmaceutical Industry Is Right for You

Job Opportunities with Career Satisfaction

Healthcare is the largest segment of the U.S. economy and that's not likely to change.

  • Pharmaceuticals, biotechnology and medical devices require knowledgeable sales representatives in the field

  • Building your sales skills will ensure you're always in demand for a career in healthcare

  • Pharma sales reps enjoy a high earnings potential— on average, reps earn lucrative six-figure salaries with performance bonuses that exceed most other sales-focused jobs

The path to becoming an exceptional Pharmaceutical sales professional starts with enrolling in PRC.

Become a Trusted Partner to Physicians

Your work will have a positive impact on your community

  • Your work will positively impact patient's lives

  • By communicating product information about new and existing treatments to doctors, reps contribute to improving patients' health outcomes

  • The PRC program ensures you'll enhance your professional standing, certifying you as a pharmaceutical industry salesperson

Take the first steps toward achieving the gold standard in the pharmaceutical industry.

Reasons to Certify

Dedication

PRC graduates communicate their commitment to do what it takes to succeed as an industry sales representative.

Credibility

Demonstrate that you're a reliable, ethical professional by completing the industry standard of excellence for pharmaceutical sales reps.

Authority

Your teammates, your manager and the physicians you work with will immediately recognize that you're prepared and knowledgeable.

Distinction

Build your personal brand as an industry expert. Stand out from your peers with the PRC credential.

Payment Options

One-Time Payment

Single transaction for full access to the PRC program
Most popular
$1199.00USD / one time payment
  • Accredited program
  • Online & self paced
  • 15 Learning modules
  • 24/7 Human live chat
  • Downlodable resources
  • 6 Months access
More payment info

Installment Payment

Manageable payments over three months
$419.65USD / for 3 months
  • Accredited program
  • Online & self paced
  • 15 Learning modules
  • 24/7 Human live chat
  • Downlodable resources
  • 6 Months access
More payment info

What will I learn in the PRC® program?

Module 1 provides an essential foundation for pharmaceutical sales reps. Understanding the industry's growth drivers and recent trends is crucial for sales reps to navigate and excel in a rapidly evolving landscape, allowing them to make informed decisions and adapt their sales strategies to meet the industry's changing needs.
The terms pharmaceuticals and drugs are often used as catch-all phrases for many different types of products. Module 2 provides an overview of the various product types that pharma professionals may encounter.
Module 3 provides pharmaceutical sales reps with a comprehensive understanding of the FDA's role and its impact on the products they can promote. Mastery of this information is essential for reps to navigate within the framework of FDA regulations.
Module 4 is integral for pharmaceutical sales reps to grasp as it provides a comprehensive understanding of how prescription drugs move from the manufacturer to the patient.
Module 5 discusses the value pharma sales professionals bring to the healthcare industry by diving into the unique nature of pharmaceutical sales, distinguishing it from other sales domains.
Module 6 equips pharmaceutical sales reps with the essential skills to navigate and understand the critical information within a package insert. Proficiency in reading PIs is crucial for sales reps to communicate product details accurately,
Module 7 provides a foundation on how to discuss clinical studies effectively, which are essential tools for engaging healthcare professionals. It also underscores the importance of using only company-approved materials in sales calls to ensure compliance and provide accurate information.
Module 8 outlines the general rules governing product promotion and the materials that can be used in sales calls. Understanding these guidelines and the concept of omni-channel marketing is essential to ensure that sales reps effectively communicate the value of pharmaceutical products within the regulatory framework.
Module 9 provides a comprehensive understanding of how prescriptions are paid for in the U.S., covering topics like common payers, the role of PBMs, and cost-saving methods.
Module 10 provides pharmaceutical sales reps with a comprehensive understanding of the various HCPs they may interact with in medical offices and pharmacies. This knowledge is crucial to effectively tailor sales strategies and communication to the roles and expectations of these customers.
Understanding the challenges of gaining access to HCPs and mastering different call types enables reps to engage effectively, build relationships, and deliver product information appropriately in diverse scenarios, including virtually or in person.
Module 12 dives into the roles of internal counterparts within a company who work with or impact healthcare professionals other than pharma sales reps in order to coordinate.
Module 13 provides a structured understanding of the key steps in the sales process, both in-person and in virtual settings from pre-call planning to post-call analysis.
Pharmacology is the study of the interactions between molecules and living organisms. This entails characterization of their pharmacological properties (pharmacodynamics and pharmacokinetics). This module will enable you to understand the different characteristics of a drug and how they are important for therapeutic success.
Have you ever wondered whether physicians were speaking the same language as you when you engaged in a conversation with them about diagnostics, diseases, and therapeutic areas? This module will help you understand how those difficult words are structured and will give you some vocabulary and tools to decipher them.

PRC steps to success

1

Bring your skills, work ethic and commitment.

2

Enroll in the PRC program and prepare for a successful career.

3

Complete the program and promote your hard work.

4

Land your ideal sales job and step into your future.

What does a pharmaceutical sales rep career look like for you?

As a sales representative, you can use communication skills to connect with healthcare providers, gaining experience through doctor visits, event planning, and teamwork, with potential for a six-figure salary.

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Marketing & Communications

You'll have the know-how and knowledge of what works best in the field.
You'll have the fundamentals of working with physicians, patient advocates and other stakeholders.
From the field you'll see the challenges facing the whole healthcare system and what you can do to help.
The field representative role will give you deep insight into the challenges that patients face.
You will have the practical experience necessary to build that ladder.

Frequently
asked questions

PRC is a Certification accredited by the International Association for Continuing Education / American National Standards Institute (IACET/ANSI).
The PRC content was developed by over 30 subject matter experts from academia, pharmaceutical sales managers, and experts from the pharmaceutical industry.
Every 2 years you are required to maintain your certification. You can do this by either (1) completing 10 hours of continuing education credits approved by the ACMA or (2) by taking the certification exam.
Yes. The ACMA offers a flexible payment plan where you can pay in 3 easy installments of $419.65.
No. Familiarity with sales may help, but the pharmaceutical representative role is more about being a good communicator and responsive partner to the physicians you work with. This, and more, is covered in the PRC program.
The PRC program takes on average about approximately 2 weeks (12 hours course time) to complete. It’s self-paced, so everyone will be different.
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Jumpstart your pharmaceutical sales career!

Are you ready to start a rewarding career as a pharmaceutical representative? Then your next step needs to be distinguishing yourself by becoming a certified pharmaceutical sales representative through the PRC program.